Amy Flyntz is a writer living in Brooklyn (isn't everyone?)  and the founder of Amy Flyntz Copywriting, LLC. 


I joined the Laura Geller Beauty team to help them market their brand, best known for its longevity on QVC, to a wider retail audience on Nordstrom.com, Macys.com and in ULTA and Beauty Brands stores across the U.S., the U.K. and Europe. Tasked with the project of establishing a contemporary brand voice that would reach a younger consumer while remaining relevant to its core customer base, I had the privilege of working alongside a very talented creative team to see the company through its first ever rebrand. The result was a happy, accessible voice that celebrated beauty in women everywhere, across all marketing channels.  

Website Copy/Packaging Copy/Product Description

Website Copy/Packaging Copy/Product Description

Website Copy, Product Naming, Packaging Copy, Marketing Collateral, Signage

Website Copy, Product Naming, Packaging Copy, Marketing Collateral, Signage

Website Copy/Packaging Copy/Product Description

Website Copy/Packaging Copy/Product Description

Website Copy, Email Campaign, Product Naming, Packaging Copy, Marketing Collateral, Signage

Website Copy, Email Campaign, Product Naming, Packaging Copy, Marketing Collateral, Signage

Website Copy/Packaging Copy/Product Description

Website Copy/Packaging Copy/Product Description

Website Copy, Email Campaign, Product Naming, Packaging Copy, Marketing Collateral, Signage

Website Copy, Email Campaign, Product Naming, Packaging Copy, Marketing Collateral, Signage

Website Copy, Email Campaign, Product Naming, Packaging Copy, Marketing Collateral, Signage

Website Copy, Email Campaign, Product Naming, Packaging Copy, Marketing Collateral, Signage

Website Copy/Packaging Copy/Product Description

Website Copy/Packaging Copy/Product Description

L'Avant Collective

Buckyballs