Having worked with Kiran Rai years back, I was thrilled to have this opportunity to create copy that would reflect her new professional chapter in interior design. Working in close collaboration with Kiran, I created a brand story that spans her career, from fashion brand founder to the launch of Kiran Rai Design. From there, I wrote website copy that honors Kiran’s vision and reflects her global aesthetic. We landed on a whimsical tone of voice for the site’s vintage store, and I think it captures the ease and humor with which Kiran approaches designing living spaces—and life!
Website Copy, Brand Story, Email Campaign Copy
Website Copy, Brand Story
Website Copy, Product Names, Product Description Copy
Website Copy, Product Name, Product Description Copy
Website Copy, Product Name, Product Description Copy
Website Copy, Email Campaign Copy