vincent longo cosmetics
I was familiar with Vincent Longo from my college days--theirs was the first piece of prestige make-up I ever bought! The company has continued to deliver on-trend shades in cutting-edge formulas that feel as good as they look. Though they initially brought me on to write press pitches, blog posts and product copy that would live on the product packaging and online, since then, I've had the pleasure of maintaining the brand's voice in naming products, writing web copy and creating signage to be showcased at retailers in the U.S. and Canada. I can't wait to see where the brand expands its reach!
vincentlongo.com / #vincentlongo / @vlongocosmetics
Brand Story / Brand Voice / Taglines / Email Campaigns / Signage / Packaging Copy / Web Copy / Blog Posts / Naming / Press Pitches