San Francisco-based interior designer Benni Amadi of Benni Amadi Interiors reached out for a fun project: She had been chosen to design a children’s bedroom for the San Francisco Design Showcase, and needed copy that told the story of her vision for this room. I created copy for the Showcase’s website, their marketing collateral and Benni’s press release. The result is copy that complements Benni’s stunning design and captures the whimsy of this Showcase bedroom.