pinch of colour

When Linda Treska first approached me about an idea she had for a color cosmetics brand, I knew this was a journey I wanted to take with her. Founded on the concept of "beauty with a cause," Pinch of Colour uses waterless technology to create products that pack a punch, while conserving our most precious resource: clean water. Linda's passion for giving back to charities that support clean water initiatives makes my heart sing; writing the copy for the website, packaging and product descriptors was the icing on the (colourful) cake. / #pinchofcolour


Brand Voice / Website Copy / Packaging / Product Descriptors